Hangzhou uses silk to make women's clothing bigger

The 2014 China International Silk Expo and China International Women's Wear Fair will be held in October at the Zhejiang World Trade International Exhibition Center in Hangzhou. This exhibition is sponsored by the Ministry of Commerce of the People's Republic of China, the People's Government of Hangzhou City, and undertaken by the China Chamber of Commerce for Import and Export of Textiles and the Hangzhou Municipal Economic and Information Commission.

The status of "Silk Expo" has become more prominent

In June this year, the Silk Road project was successfully applied for, and the silk as the carrier of the "Silk Road" once again glowed with dazzling brilliance. The status of the "Silk Expo" has become increasingly prominent.

China International Silk Expo and China International Women's Wear Fair has been held for 14 consecutive years since it was held in 2000. It is an important event for the silk industry in China and the world. In order to expand the scale and influence of the Silk Expo and Women's Wear Exhibition, the exhibition is constantly improving the connotation and quality every year, declaring the continuity of silk culture and the advancement of silk products to the world.

This year's "Silk Expo and Women's Wear Exhibition" has invited hundreds of companies from Europe, America, Japan, South Korea and dozens of regions in the country to participate. At the same time, the Italian Silk Association, the French Fashion Association, Korean fashion agencies and Thai Silk will organize groups to participate , The exhibition area reached more than 1,000 square meters. During the exhibition, representatives of domestic and foreign department store procurement enterprises and silk, women's clothing, import and export trade and garment production enterprises will be invited to participate. It is expected that there will be 3,000 foreign merchants and more than 50,000 domestic merchants to participate in the exhibition.

During the 2014 China International Silk Expo and China International Women's Wear Fair, two domestic and foreign trade matchmaking meetings between silk and women's wear enterprises will be held to accurately match buyers and exhibitors to increase the exhibition's intention turnover. In addition, the exhibition has a total of 8 major activities, including the 10th China International Women's Designer Awards and the 2014 Hangzhou Fashion Week launch ceremony; the 2016 spring and summer silk fashion trends were released statically; the "Millions Cup" first Hangzhou silk tourism product design competition; the 10th Apparel production high-skills contest; 2014 Chinese Silk Culture Forum; Four Seasons-2014 China (Hangzhou) Women's Carnival; "Beautiful Life" industry reviews; Chinese and foreign apparel brand shows, etc.

This year, the exhibition will cooperate again with the Italian Silk Association to organize the Sino-Italian Silk Culture Forum; through the Hangzhou Silk Industry Association, it is determined to organize the silk enterprises in Lyon, France to participate in the Silk Expo; to create Korean style women’s wear areas with Korean fashion agencies, and Thailand The Khon Kaen Economic and Trade Bureau cooperated to establish a Thai Silk Enterprise Exhibition Area.

In addition, the exhibition hall specially sets up a "silk creative and innovative product area", which will gather new, special and exotic silk products from domestic and foreign silk manufacturers for display, showing the new products and new achievements of silk enterprises in transformation and upgrading, innovation and development. During the exhibition, business negotiation activities such as matchmaking will be held, domestic and foreign buyer negotiation meetings will be arranged to create substantial business opportunities, provide the best procurement platform for global buyers, and establish cooperation opportunities for exhibiting brands and foreign buyers. This year it is also planned to invite 100 professional foreign businessmen to come to the exhibition site to discuss in batches. At the same time, 150 agents across the country will be invited to come to the exhibition to connect with the enterprise. The exhibition fully pays attention to the sales during the exhibition period and various trade negotiations, and builds a comprehensive and diversified trading platform for enterprises and customers.

Grand Prix guides Hangpai designers

The 10th COCOON Cup China International Women's Designer Grand Prix, hosted by the China Fashion Designers Association and the Hangzhou Silk and Women's Wear Industry Development Leading Group, Hangzhou Silk and Women's Wear Industry Development Leading Group Office and the Hangzhou Fashion Designers Association It will be held simultaneously at the Silk Expo.

It is understood that this year's competition has started soliciting papers in April, and the deadline for submission is July 25. Initial and re-evaluation will be conducted at the end of July and early August. The finals will be held in Hangzhou in mid-October. The competition passed the re-evaluation of practical ability assessment and creative interview assessment, and selected 30 groups of works from the 50 finalists for the finals.

According to the organizer, the China International Women's Designer Awards has been successfully held for 9 years. Since the Hangzhou Municipal Party Committee and Municipal Government proposed the implementation of the "China Outstanding Women's Designers Discovery Plan" in 2007, many outstanding candidates have been selected through the platform of the Grand Prix Young designer. The 10th COCOON Cup China International Women's Designer Award is titled "My Brand, My Dream" and encourages designers to interpret their unique insights into the fashion trends of women's wear. While focusing on the professional level, it also evaluated the comprehensive capabilities of a designer in brand operation and market-oriented design, and further explored application-oriented talents based on social orientation.

After 10 years of development, this competition has successfully created a training system for excellent design talents in domestic related clothing competitions: professional selection of high-quality talents, heavy selection of foreign training, and policy support after graduation. Among them, the support projects include the support provided by the Hangzhou Municipal Government for venture capital, the intent of enterprise docking, and business model docking.

So far, the Hangzhou Municipal Government has sent 7 batches of 42 women's designers to study abroad through the China International Women's Designer Awards. The three designers in the seventh batch are studying abroad at the European Design Institute in Italy.

China's outstanding women's designers found that the plan is an important part of enhancing the development of Hangzhou's traditional apparel industry and an important part of building Hangzhou's "talent city". After 7 years of implementation, more and more designers have gone abroad for training through this platform After returning to Hangzhou for entrepreneurship or employment, and quickly became the backbone of the development of Hangzhou women's clothing, this plan has now achieved initial results.

At the same time, this plan has also been strongly supported and actively promoted by the Hangzhou municipal government and relevant departments. For the designers who choose to stay in Hangzhou for work and entrepreneurship after returning to China, the municipal party committee and the municipal government jointly introduced the Related support policies for designer entrepreneurship development.

For designers who choose to stay in Hangzhou garment enterprises and institutions, they will receive special policy support for talent introduction. For returning designers who start a business in Hangzhou, they will not only receive entrepreneurial policy support, but will also provide funding for their entrepreneurship. At present, many returning designers who have set up companies or design studios have received relevant entrepreneurial funding.

The six designers who won the gold, silver, and bronze awards in this competition will all receive full scholarships from the Hangzhou Municipal Government. The organizing committee will send them to first-class foreign design schools according to their different characteristics and language levels. Carry out professional studies. This is also the most attractive and competitive place in this competition.